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University of Central Oklahoma - FALL 2010 | ||
Section 14678 | ||
Magazines: A Complete Guide to the Industry (Media Industries) (1st Edition) by David E. Sumner, Shirrel Rhoades Paperback, 211 Pages, Published 2006 ISBN-10: 0-8204-7617-X / 082047617X ISBN-13: 978-0-8204-7617-9 / 9780820476179 Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the « micro view -- individual magazines -- to the « macro view -- industry trends, history, an |