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Ball State University - SPRING 2011 | ||
Section 001 | ||
 | Corporate Identity Design (1st Edition) by Veronica Napoles Paperback, 144 Pages, Published 1987 ISBN-10: 0-471-28947-7 / 0471289477 ISBN-13: 978-0-471-28947-0 / 9780471289470 In a market cluttered with big and small companies competing for the consumer's attention, public image becomes more critical than ever to the success of any business. Veronica Napoles's Corporate Identity Design provides a practical tool for designing and implementing a successful, comprehensive co | |