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Barnes & Noble - The Ohio State University - WINTER (Jan, Feb) | ||
Section 11428 | ||
 | Airline Marketing and Management (6th Edition) by Stephen Shaw Paperback, 336 Pages, Published 2007 ISBN-10: 0-7546-4820-6 / 0754648206 ISBN-13: 978-0-7546-4820-8 / 9780754648208 Through five previous editions "Airline Marketing and Management" by Stephen Shaw has established itself as the preferred textbook for students of the principles of marketing and their application in today's airline industry; as well as a reliable reference work for those with a professional interes | |