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University Book Center, University of Maryland - FALL 2010 | ||
Section DC06 | ||
 | Mastering the Dynamics of Innovation (2nd Edition) by James M. Utterback Paperback, 288 Pages, Published 1996 ISBN-10: 0-87584-740-4 / 0875847404 ISBN-13: 978-0-87584-740-5 / 9780875847405 The author presents a compelling look at how innovation transforms industries, raising the fortunes of some firms while destroying others. The book draws on the rich history of innovation by inventors and entrepreneurs--ranging from the birth of typewriters to the emergence of personal computers, ga | |