|
University of Memphis - SPRING 2011 | ||
Section 001 | ||
Bridging Differences: Effective Intergroup Communication (Interpersonal Communication Texts) (4th Edition) by William B. Gudykunst Paperback, 448 Pages, Published 2012 ISBN-10: 0-7619-2937-1 / 0761929371 ISBN-13: 978-0-7619-2937-6 / 9780761929376 The Fourth Edition of Bridging Differences: Effective Intergroup Communication builds on the strengths of the previous editions and provides state-of-the-art knowledge about intergroup communication. This new edition brings a strong skills-oriented approach to improving communication effectiveness b |