 | GetTextbooks.co.uk Compare Price & Save up to 90% | | |
|
University of Michigan - Flint - WINTER 2011 | ||
Section 01 | ||
 | Marketing Research (4th Edition) by Robert P. Bush, David J. Ortinau, Joseph Hair Jr., Joseph F. Hair Hardcover, 690 Pages, Published 2008 ISBN-10: 0-07-340470-5 / 0073404705 ISBN-13: 978-0-07-340470-7 / 9780073404707 Marketing Research, 4/e takes an application-oriented approach, providing students with the tools and skills necessary to solve business problems and exploit business opportunities. This new edition was written to meet the needs of students through additional coverage of qualitative methods, emphasi | |