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Walsh University - FALL 2010

Textbooks for Course MBA 752

Section MN

      
Strategic Planning: A Practical Guide for Competitive Success (with SAM(TM) Spreadsheets CD-ROM) ()
by Stanley Charles Abraham
Paperback, 240 Pages, Published

ISBN-10: 0-324-23255-1        / 0324232551

ISBN-13: 978-0-324-23255-4 / 9780324232554

STRATEGIC PLANNING: A PRACTICAL GUIDE TO COMPETITIVE SUCCESS is geared toward the strategic management course where instructors want to place a focus on the strategy formulation phase of the strategic management process. Its coverage is limited to single-product or single-service firms or business u


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