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Vassar College - FALL 2010 | ||
Section 01 | ||
 | The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism (1st Edition) by Thomas C. Frank Paperback, 322 Pages, Published 1998 ISBN-10: 0-226-26012-7 / 0226260127 ISBN-13: 978-0-226-26012-9 / 9780226260129 While the youth counterculture remains the most evocative and best-remembered symbol of the cultural ferment of the 1960s, the revolution that shook American business during those boom years has gone largely unremarked. In this fascinating and revealing study, Thomas Frank shows how the youthful rev | |