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West Valley College - SPRING (Jan,Feb)2011 | ||
Section 95759 | ||
Return on Engagement: Content, Strategy, and Design Techniques for Digital Marketing (1st Edition) by Tim Frick Paperback, 337 Pages, Published 2010 ISBN-10: 0-240-81283-2 / 0240812832 ISBN-13: 978-0-240-81283-0 / 9780240812830 Achieve the return on engagement that you seek with integrated strategies for honing and maintaining online relationships through personal interaction and compelling digital content. You get specific techniques for Web page optimization, credibility-based design, keyword targeting, viral video, cont |