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Barnes & Noble @ VCU Medical Center - SPRING 2011

Textbooks for Course HADE 648

Section 1

      
Healthcare Strategy: In Pursuit of Competitive Advantage ()
by Roice D. Luke, Patrick Michael Plummer, Stephen Lee Walston
Paperback, 286 Pages, Published

ISBN-10: 1-56793-215-0        / 1567932150

ISBN-13: 978-1-56793-215-7 / 9781567932157

With a focus on the five P's of competitive advantage-power, position, pace, potential, performance-this text selectively applies and adapts the concepts and methods of strategy analysis to the unique constraints and realities of the healthcare industry. This comprehensive text gives your students t


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