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Chatham University - Chatham - Spring 2011

Textbooks for Course BUS 579

Section 41

      
The Ten Faces of Innovation: IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization ()
by Jonathan Littman, Tom Kelley, Thomas Kelley, Littman Kelley
Hardcover, 288 Pages, Published

ISBN-10: 0-385-51207-4        / 0385512074

ISBN-13: 978-0-385-51207-7 / 9780385512077

Book DescriptionFilled with stories of how Kraft, Procter & Gamble, Safeway, and Samsung have incorporated IDEO's thinking to transform the customer experience, The Ten Faces of Innovation is a guide to nurturing and sustaining a culture of continuous innovation and renewal. From Publishers WeeklyKe


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