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Case Western Reserve University - FALL (Aug,SEPT) 2010

Textbooks for Course ECON 301

Section 20723

      
Entrepreneurship Strategy: Changing Patterns in New Venture Creation, Growth, and Reinvention ()
by Lisa K. Gundry, Jill R. Kickul
Hardcover, 424 Pages, Published

ISBN-10: 1-4129-1656-9        / 1412916569

ISBN-13: 978-1-4129-1656-1 / 9781412916561

Entrepreneurship Strategy presents a framework for strategy in entrepreneurial organizations that incorporates new venture emergence, early growth, and reinvention and innovation in established ventures. The focus of the text is on entrepreneurial strategies that can be crafted and implemented withi


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