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Roosevelt University - FALL (Aug 2010)

Textbooks for Course JOUR 150

Section 01

      
The Erotic History of Advertising ()
by Tom Reichert, Thomas Reichert
Paperback, 300 Pages, Published

ISBN-10: 1-59102-085-9        / 1591020859

ISBN-13: 978-1-59102-085-1 / 9781591020851

VictoriaÆs Secret and Calvin Klein are brand names practically synonymous with sexually suggestive advertising. Considering their high public profile and huge profits, anyone can see that sex sells. Despite polls indicating that the public would like to see less sex in advertising, Americans donÆt m


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