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Roosevelt University - SPRING (Jan 2011) | ||
Section 10 | ||
 | What's Black About It? Insights to Increase Your Share of a Changing African-American Market by Pepper Miller, Herb Kemp Hardcover, 123 Pages, Published 2005 ISBN-10: 0-9725290-9-8 / 0972529098 ISBN-13: 978-0-9725290-9-9 / 9780972529099 At last––in-depth, qualitative insights paint an eye-opening picture of Black culture and the Black lifestyle and how to connect your products and services with Black consumers. What's Black About It?presents historical, psychological and cultural influences that delve far deeper into the Black expe | |