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Mills College - Mills College - Spring 2010-2011

Textbooks for Course MGMT 236

Section 01

      
Managerial Economics: Theory, Applications, and Cases (Seventh Edition) ()
by W. Bruce Allen, Keith Weigelt, Neil A. Doherty, Edwin Mansfield, Keith Weight
Hardcover, 704 Pages, Published

ISBN-10: 0-393-93224-9        / 0393932249

ISBN-13: 978-0-393-93224-9 / 9780393932249

In todayâ€TMs managerial world, itâ€TMs critical that students learn how to make strategic economic decisions.The seventh edition of Managerial Economics is the most current text available, encouraging students to see beyond the equations and graphs to the general precepts, such as marginal analysis


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