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Suffolk University - Suffolk - Spring 2011 | ||
Section A | ||
Global Strategy (2nd Edition) by Mike W. Peng (Autor): Hardcover, 560 Pages, Published 2008 ISBN-10: 0-324-59099-7 / 0324590997 ISBN-13: 978-0-324-59099-9 / 9780324590999 Yuan Lu Chinese University of Hong Kong The CEO of China's (and the world's) largest pianomaker seeks advice on how to enter international markets. 1 This case was written by Yuan Lu (Chinese University of Hong Kong). It is intended to be used for class discussions rather than to illustrate eithe |