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Coastal Carolina University - Coastal Carolina University - Spring 11 | ||
Section 01 | ||
Sport Tourism (1st Edition) by Douglas Michele Turco, Kamilla Swart, Roger S. Riley Paperback, 280 Pages, Published 2002 ISBN-10: 1-885693-43-5 / 1885693435 ISBN-13: 978-1-885693-43-3 / 9781885693433 Sport Tourism introduces students to the phenomenon of sports tourism--one of the fastest growing niche markets in the $500 billion tourism industry. Students will learn to define sport tourism and to apply fundamental marketing principles to competitive and recreational activities in which sport is |