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Bradley University - FALL 2010 | ||
Section 01 | ||
 | The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, Revised and 5th Anniversary Edition (Updated Edition) by C. K. Prahalad, Prahald C. K. Hardcover, 432 Pages, Published 2009 ISBN-10: 0-13-700927-5 / 0137009275 ISBN-13: 978-0-13-700927-5 / 9780137009275 An idea can change the world... How to serve the world’s poorest people and make a profit New strategies and tactics for building winning businesses in today’s emerging markets New bottom of the pyramid trends in technology, healthcare, consumer goods, finance, and beyond Insights from top C | |