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Pepperdine University - Pepperdine - Irvine Graduate Center - SPRING 2011 | ||
Section 43 | ||
Competitive Strategy: Techniques for Analyzing Industries and Competitors (1st Edition) by Michael E. Porter, 迈克尔•E•波特 Hardcover, 397 Pages, Published 1998 ISBN-10: 0-684-84148-7 / 0684841487 ISBN-13: 978-0-684-84148-9 / 9780684841489 Now nearing its 60th printing in English and translated into nineteen languages Michael E Porter s Competitive Strategy has transformed the theory practice and teaching of business strategy throughout the world Electrifying in its simplicity like all great breakthroughs Porter s analysis of industri |