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University of Alaska Fairbanks - University of Alaska Fairbanks - - Spring 2011 | ||
Section FE1 | ||
 | The Strategy Process: Concepts, Context, Cases (4th Edition) by Henry Mintzberg, Joseph B. Lampel, James Brian Quinn, Sumantra Ghoshal, John Voyer Hardcover, 489 Pages, Published 2002 ISBN-10: 0-13-047913-6 / 0130479136 ISBN-13: 978-0-13-047913-6 / 9780130479136 This collection of readings, edited by Henry Mintzberg, is combined with cases from James Brian Quinn. Together they present an upâtoâdate look at how actual companies act strategically and the research driving them. Strategies. Strategists. Formulating Strategy. Analyzing Strategy. Strategy F | |