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Texas Tech University - FALL 2010 (AUG-DEC) | ||
Section 001 | ||
 | Ongoing Crisis Communication: Planning,Managing And Responding 2Ed (Pb) (2nd Edition) by W. (William) Timothy Coombs, Lewin M.B. Paperback, 224 Pages, Published 2007 ISBN-10: 1-4129-4992-0 / 1412949920 ISBN-13: 978-1-4129-4992-7 / 9781412949927 This text explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. Drawing on firsthand experience in crisis management, Coombs provides detailed explanations about preparing for crises, detecting cris | |