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Texas Tech University - FALL 2010 (AUG-DEC) | ||
Section 001 | ||
 | Global Communication: Theories, Stakeholders, and Trends (3rd Edition) by Thomas L. Mcphail Paperback, 416 Pages, Published 2010 ISBN-10: 1-4443-3030-6 / 1444330306 ISBN-13: 978-1-4443-3030-4 / 9781444330304 Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media, particularly CNN, the BBC, Euronews, and Al Jazeera, influence audiences and policy makers alike. Includes four completely new chapters on Asian media, Euromedia, | |