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Texas Tech University - SPRING (JAN-MAY) | ||
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 | Retail Category Management (Fashion Series) (1st Edition) by Deborah C. Fowler, Ben K. Goh, Goh Fowler Paperback, 128 Pages, Published 2011 ISBN-10: 0-13-515208-9 / 0135152089 ISBN-13: 978-0-13-515208-9 / 9780135152089 Category Management for Retail Businesses was created to help undergraduate students majoring in retailing, marketing, or supply chain management understand the nature of the retail process. The text starts off with fundamental concepts, such as an explanation of the original eight-step category, be | |