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Texas Tech University - SPRING (JAN-MAY) | ||
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 | Wine Marketing & Sales: Success Strategies for a Saturated Market (6th Edition) by Liz Phd Thach, Paul Wagner, Janeen Olsen, Robert Mondavi Hardcover, 347 Pages, Published 2007 ISBN-10: 1-891267-99-X / 189126799X ISBN-13: 978-1-891267-99-4 / 9781891267994 The 2007 Gourmand Award winner for BEST INTERNATIONAL WINE BOOK FOR PROFESSIONALS, this comprehensive text provides an indepth, hands-on approach to wine marketing and sales. Authored by leading wine marketing professors and Napa s most respected wine marketing and communication consultant, this new | |