|
the Colorado 'On the Hill' - SPRING 2011 | ||
Section ONLINE 581 | ||
The Tipping Point by Malcolm Gladwell Paperback, 280 Pages, Published 2002 ISBN-10: 0-316-67907-0 / 0316679070 ISBN-13: 978-0-316-67907-7 / 9780316679077 "The best way to understand the dramatic transformation of unknown books into bestsellers, or the rise of teenage smoking, or the phenomena of word of mouth or any number of the other mysterious changes that mark everyday life," writes Malcolm Gladwell, "is to think of them as epidemics. Ideas and p |