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Barnes & Noble at The Penn State University - SPRING 2011

Textbooks for Course COMM 498C

Section 1

      
Crisis Communications: A Casebook Approach (Routledge Communication Series) (Volume 1) ()
by Kathleen Fearn-Banks
Paperback, 400 Pages, Published

ISBN-10: 0-415-88059-9        / 0415880599

ISBN-13: 978-0-415-88059-6 / 9780415880596

Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they devel


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