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Emory University - SPRING 2011 (JAN) | ||
Section 000 | ||
Elements of Multinational Strategy by Keith Head Paperback, 208 Pages, Published 2007 ISBN-10: 3-540-74438-X / 354074438X ISBN-13: 978-3-540-74438-2 / 9783540744382 This textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises The book aims to merge managerial decision making in the internationally oriented |