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CCSU - SPRING 2011

Textbooks for Course GRT 362

Section 70

      
Printing Estimating: Digital and Traditional Costing Methods for Graphic Imaging (Graphic Comm (Non-Software)) ()
by Philip Kent Ruggles, Phillip K. Ruggles
Hardcover, 782 Pages, Published

ISBN-10: 0-8273-6439-3        / 0827364393

ISBN-13: 978-0-8273-6439-4 / 9780827364394

With a thorough approach, this book walks the reader through each variable and how to apply them to the print estimate. Estimating paper, ink, electronic prepress, outsourcing, sheetfed, web as well as computer management systems are all covered in detail. Marketing, selling and pricing for profita


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