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Southern Methodist University - FALL 2010 | ||
Section 001 | ||
Uncivil Wars: Political Campaigns in a Media Age (2nd Edition) by Thomas A. Hollihan Paperback, 432 Pages, Published 2008 ISBN-10: 0-312-47883-6 / 0312478836 ISBN-13: 978-0-312-47883-4 / 9780312478834 "Uncivil Wars: Political Campaigns in a Media Age "engages and motivates students by showing how modern political campaigns work and discussing the complex issues surrounding them. Hollihan walks students through the development of campaign strategy, the creation of candidate images, how media cover |