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University of Houston - FALL 2010 | ||
Section 31751 | ||
Rhetorical and Critical Approaches to Public Relations II (Routledge Communication Series) (2nd Edition) by Damion Waymer (Editor), Robert L. Heath (Editor), Elizabeth L. Toth (Editor) Paperback, 392 Pages, Published 2009 ISBN-10: 0-8058-6424-5 / 0805864245 ISBN-13: 978-0-8058-6424-3 / 9780805864243 This volume illustrates the application of rhetorical theory and critical perspectives to explain public relations practices. It provides a systematic and coherent statement of the crucial guidelines and philosophical underpinnings of public relations. Rhetorical and Critical Approaches to Public Re |