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Dartmouth - FALL Sept 2010 | ||
Section 01 | ||
 | Professional Selling And Sales Management (1st Edition) by Robert D. Hisrich, Ralph W. Jackson, Stephen J. Newell Paperback, 364 Pages, Published 2006 ISBN-10: 1-933583-35-5 / 1933583355 ISBN-13: 978-1-933583-35-8 / 9781933583358 Differentiating coverage, vs.other books on Selling and Sales Management: • Chapter on Buying goes into comparatively more depth on consumer behavior and buying influences; • Similarly, the Communication chapter provides great detail on personal communication styles, thus benefiting the potential sa | |