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Ferris State University - FALL 2010 | ||
Section 001 | ||
 | Printing Estimating: Digital and Traditional Costing Methods for Graphic Imaging (Graphic Comm (Non-Software)) (4th Edition) by Philip Kent Ruggles, Phillip K. Ruggles Hardcover, 782 Pages, Published 1996 ISBN-10: 0-8273-6439-3 / 0827364393 ISBN-13: 978-0-8273-6439-4 / 9780827364394 With a thorough approach, this book walks the reader through each variable and how to apply them to the print estimate. Estimating paper, ink, electronic prepress, outsourcing, sheetfed, web as well as computer management systems are all covered in detail. Marketing, selling and pricing for profita | |