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Florida Atlantic University Boca Raton Campus - SPRING 2011 | ||
Section 001 | ||
Driving Innovation: Intellectual Property Strategies for a Dynamic World (1st Edition) by Michael A. Gollin Paperback, 432 Pages, Published 2008 ISBN-10: 0-521-70169-4 / 0521701694 ISBN-13: 978-0-521-70169-3 / 9780521701693 How does IP balance the exclusive rights of innovators with public demand for access to their innovations? How can organizations manage IP strategically to meet their goals? How do IP strategies play out on the global stage? Driving Innovation reveals the dynamics of intellectual property (IP) as it |