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Lawrence Technological University - FALL (Aug 2010) | ||
Section 02 | ||
 | How Firms Succeed: A Field Guide to Design Management (2nd Edition) by James P. Cramer, Scott Simpson Paperback, 282 Pages, Published 2004 ISBN-10: 0-9675477-8-4 / 0967547784 ISBN-13: 978-0-9675477-8-7 / 9780967547787 How Firms Succeed is a hands-on guide to running any design-related business from a two-person graphics team to middle-management to CEOs of multi-national firms, offering advice on specific problems and situations and providing insight into the art of inspirational management and strategic thinking | |