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University of North Carolina Wilmington - FALL 2010 | ||
Section 001 | ||
Planning and Managing Public Relations Campaigns: A Step-by-Step Guide (Public Relations in Practice Series) (2nd Edition) by Anne Gregory Paperback, 184 Pages, Published 2000 ISBN-10: 0-7494-2991-7 / 0749429917 ISBN-13: 978-0-7494-2991-1 / 9780749429911 Praise and reviews: 'Practical and easy to read...takes the reader step by step through each crucial stage of a campaign, covering all the vital areas' - Scottish Industry & Commerce. Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any proj |