|
Florida State University - Fall 2012 | ||
Section 1 | ||
New Strategies for Educational Fund Raising: (Updated Edition) by Michael J. Worth (Editor), Vance T. (Frw) Peterson Hardcover, 448 Pages, Published 2002 ISBN-10: 1-57356-518-0 / 1573565180 ISBN-13: 978-1-57356-518-9 / 9781573565189 In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of "principal gifts" and "benchmarking." They adapt strategies from Worth's earlier book |