 | GetTextbooks.co.uk Compare Price & Save up to 90% | | |
|
George Washington University - SUMMER 2012 | ||
Section 10 | ||
 | Wharton on Managing Emerging Technologies (Updated Edition) by Robert E. Gunther (Primary Contributor), George S. Day (Editor) Paperback, 480 Pages, Published 2004 ISBN-10: 0-471-68939-4 / 0471689394 ISBN-13: 978-0-471-68939-3 / 9780471689393 Emerging technologies such as the Internet and biotechnology have the potential to create new industries and transform existing ones. Incumbent firms, despite their superior resources, often lose out to smaller rivals in developing emerging technologies. Why do these incumbents have so much difficul | |