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Franklin & Marshall College - FALL 2009 | ||
Section 1 | ||
 | The Substance of Style: How the Rise of Aesthetic Value Is Remaking Commerce, Culture, and Consciousness (P.S.) (1st Edition) by Virginia I. Postrel Paperback, 272 Pages, Published 2004 ISBN-10: 0-06-093385-2 / 0060933852 ISBN-13: 978-0-06-093385-2 / 9780060933852 Whether it's sleek leather pants, a shiny new Apple computer, or a designer toaster, we make important decisions as consumers every day based on our sensory experience. Sensory appeals are everywhere, and they are intensifying, radically changing how Americans live and work. The twenty-first century | |