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Franklin & Marshall College - FALL 2009 | ||
Section 1 | ||
 | Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and Hooked the Nation on Prescription Drugs (Reprint Edition) by Melody Petersen Paperback, 448 Pages, Published 2009 ISBN-10: 0-312-42825-1 / 0312428251 ISBN-13: 978-0-312-42825-9 / 9780312428259 In the last thirty years, the big pharmaceutical companies have transformed themselves into marketing machines selling dangerous medicines as if they were Coca-Cola or Cadillacs. They pitch drugs with video games and soft cuddly toys for children; promote them in churches and subways, at NASCAR race | |