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John Brown University - Undergraduate Fall 2012 | ||
Section 01 | ||
Managerial Economics: Markets and the Firm (Upper Level Economics Titles) (2nd Edition) by Dr. William Boyes, William J. Boyes, International Edition, Robert Powell Hardcover, 432 Pages, Published 2011 ISBN-10: 0-618-98862-9 / 0618988629 ISBN-13: 978-0-618-98862-4 / 9780618988624 Boyes introduces non-majors to the power of economics in business decision making. The text's intuitive approach clearly highlights how economics influences marketing, management, and other business-related decisions. In addition to traditional principles of price theory "Managerial Economics" exami |