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University Of Arkansas At Fayetteville - Fall 2012 | ||
Section 001 | ||
Media Effects by Dr W. James Potter Paperback, 400 Pages, Published 2012 ISBN-10: 1-4129-6469-5 / 1412964695 ISBN-13: 978-1-4129-6469-2 / 9781412964692 Media Effects provides students with an in-depth understanding of how the media are constantly influencing individuals and society. W. James Potter guides readers through the extensive body of research on the effects of mass media by organizing the book around two Media Effects Templates―the first |