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California State University, East Bay - Fall QTR 2012 | ||
Section 01 | ||
 | Strategic Management of Health Care Organizations (6th Edition) by Linda E. Swayne, Peter M. Ginter, Walter Jack Duncan, Duncan Swayne Hardcover, 869 Pages, Published 2009 ISBN-10: 1-4051-7918-X / 140517918X ISBN-13: 978-1-4051-7918-8 / 9781405179188 The 6th edition of this classic strategic management text provides up-to-date and concise coverage of all the essential strategic momentum. In this edition, the authors have comprehensively addressed issue assessment in the health care environment, service area competitor analysis, internal organiza | |