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California State University, East Bay - Summer QTR 2012 | ||
Section 01 | ||
 | PROMO2 (with CourseMate, 1 term (6 months) Printed Access Card) (Engaging 4LTR Press Titles in Marketing) (2nd Edition) by Thomas O'guinn, Chris Allen, Richard J. Semenik Paperback, 368 Pages, Published 2012 ISBN-10: 1-133-62617-3 / 1133626173 ISBN-13: 978-1-133-62617-6 / 9781133626176 Created by the continuous feedback of a "student-tested, faculty-approved" process, PROMO 2e delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition to a set of int | |