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California State University, Fresno - CSUF FALL 2012 | ||
Section 72368.01 | ||
 | The McGraw-Hill 36-Hour Course: Online Marketing (McGraw-Hill 36-Hour Courses) (1st Edition) by Lorrie Thomas Paperback, 272 Pages, Published 2011 ISBN-10: 0-07-174386-3 / 0071743863 ISBN-13: 978-0-07-174386-0 / 9780071743860 This title provides a crash course on the most dynamic marketing platform today! Online marketing has evolved far beyond flashy websites and banner ads shouting at customers about your product. It's about using an array of Internet tools to build credibility and visibility, spread your message, and | |