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California State University, San Marcos - Fall 2012 | ||
Section 01 | ||
Media Today: An Introduction to Mass Communication (4th Edition) by Joseph Turow Paperback, 640 Pages, Published 2011 ISBN-10: 0-415-87608-7 / 0415876087 ISBN-13: 978-0-415-87608-7 / 9780415876087 Media Today puts students at the center of the profound changes in the twenty-first century media world – from digital convergence to media ownership – and gives them the skills to think critically about what these changes mean for the role of media in their lives. Media Today, Fourth Edition is |