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California State University, San Marcos - Fall 2012 | ||
Section 01 | ||
 | Social Media Marketing (1st Edition) by Michael R. Solomon, Tracy L. Tuten, Tracy R. Tuten, Solomon Tuten, Social Media Marketing Paperback, 272 Pages, Published 2012 ISBN-10: 0-13-255179-9 / 0132551799 ISBN-13: 978-0-13-255179-3 / 9780132551793 The social media content that students and their future employers need to have. Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox. | |