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Chapman University - 2012 Fall Chapman Annex | ||
Section 01 | ||
Designing and Producing the Television Commercial (1st Edition) by Larry Elin, Alan Lapides Paperback, 264 Pages, Published 2003 ISBN-10: 0-205-36538-8 / 0205365388 ISBN-13: 978-0-205-36538-8 / 9780205365388 Designing and Producing the Television Commercial explains the business, art, and technology of creating a commercial from the development of the client's message to postproduction. This text is ideal for readers who want to become producers, directors, or writers at an advertising agency, product |