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High Point University - SPRING 2011 | ||
Section 01 | ||
 | Nonprofit Marketing Best Practices (1st Edition) by John J. Burnett Hardcover, 336 Pages, Published 2007 ISBN-10: 0-471-79189-X / 047179189X ISBN-13: 978-0-471-79189-8 / 9780471791898 From a leader in nonprofit marketing, a hands–on guide to the best practices in doing marketing for your organization. In today′s challenging economic climate, every nonprofit organization needs an organization–wide commitment to a comprehensive marketing strategy that increases awareness and sup | |