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Mount St. Mary's College - Fall 2012 Weekend Format | ||
Section W1 | ||
 | Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials) (1st Edition) by Business Essentials (Compiled By) Harvard, Harvard Business Review (Editor), Havard Business Essen, Richard Luecke, Not Available (Na), Harvard Business School Paperback, 229 Pages, Published 2006 ISBN-10: 1-59139-762-6 / 1591397626 ISBN-13: 978-1-59139-762-5 / 9781591397625 Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketers hands-on guide to turning opportunities into profits. The Harvard Business Essentials series is design | |