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Orange Coast College - Fall 2012 | ||
Section 23742 | ||
 | Revenue Management: Maximizing Revenue in Hospitality Operations (AHLEI - Revenue Management) (1st Edition) by Gabor Forgacs Paperback, 121 Pages, Published 2012 ISBN-10: 0-13-310843-0 / 0133108430 ISBN-13: 978-0-13-310843-9 / 9780133108439 This short course provides students with an overview of this important discipline and is an ideal supplement to a marketing, front office, or general operations class. A solid understanding of revenue management’s key concepts and the selective application of its most effective strategies a | |